UA-29380950-4 #10: David Burgess on the effectiveness of personal stories for fundraising
Vf: Op Locatie

#10: David Burgess on the effectiveness of personal stories for fundraising

September 9, 2019

When consultant David Burgess got his first job as a fundraiser, he quickly enthused donors for his cause by confidently telling them personal stories. During the Fundraising Convention he shows the effectivity of this method by letting the fundraisers themselves pick one proposal from a stack of strong propositions. Which one would they support if it was up to them? David also discusses how an organisation can best hire personnel and what fundraisers can learn from the world’s best football managers.